Pai Skincare is a British skincare brand specialising in 100% natural, organic formulas for sensitive skin. Using gentle yet effective ingredients such as rosehip oil and chamomile, Pai is known for its soothing properties, transparent formulas and ethical production methods. Each product is carefully developed to respect, restore and balance the skin, without irritants or synthetic fragrances.
Pai Skincare is the natural skincare brand for sensitive skin, loved worldwide for its gentle yet effective formulas and pure, transparent approach. Founded in London in 2007, Pai was born from founder Sarah Brown’s personal quest to find skincare that truly works for reactive skin. Each product is designed to soothe, strengthen and balance skin – without compromising on quality or purity.
✔ Specially developed for sensitive skin – Every Pai product is dermatologically tested, alcohol-free, fragrance-free and formulated without irritants.
✔ 100% Natural & Organic Certified – Pai uses only high-quality, plant-based ingredients such as rosehip oil, chamomile and jojoba oil, all carefully selected for their skin-restoring properties.
✔ Honest & Transparent Formulas – No hidden ingredients or vague claims; Pai communicates openly about what is and isn’t in each product.
✔ Vegan & cruelty-free – Pai never tests on animals and all their products are registered by The Vegan Society and Leaping Bunny.
✔ Gentle, effective care for every skin need – From rosacea and eczema to hormonal impurities, Pai offers targeted solutions for even the most complex skin types.
Sustainability is in Pai’s DNA. All products are developed and manufactured in their own production facility in London, which offers complete control over quality and environmental impact. Pai uses recyclable packaging, biodegradable ingredients and actively works to reduce their carbon footprint.
In addition, Pai is committed to sustainable agriculture and fair trade in the purchase of raw materials. By choosing Pai, you support a brand that looks beyond skin care: it helps build a cleaner, fairer and friendlier beauty industry.
